Toon

What we were raised on.

Real products. Real places.

Cinematics

Art Direction

Visual Identity

Toon source small-batch products from family farms and women-led cooperatives across Lebanon. Based in Canada, the brand brings Levantine staples to the forefront. We created a visual identity that reflects just that: grounded in harvest, heritage, and a whole lot of olive green.

The Toon brand bridges tradition and modernity - mixing contemporary bilingual typography with Levant-inspired color schemes and custom illustrations of everyday moments. It’s rooted in heritage, but built for today.